Santa Monica California
724 813 4334
Graphic Design Graduate
The Art Institute of Pittsburgh
2007 - 2010
7+ Years Visual Design Experience;
Branding, Packaging, User Interface, Marketing, Logo-typing, Iconography, Photo Retouching & Compositing, Illustration, & Lettering.
2015 - Present
Designer for in-house agency; Hulu Creative. Responsible for research, strategy, and design of various marketing campaigns. Executing content campaigns with strict content partner brand guidelines from brands like, Showtime, NBC, ABC, Comedy Central and many more. Producing Hulu brand campaigns with mostly digital components; rich media advertisements, on channel promotions and targeted email creative. Redesigning specialty hulu promotional programs like the referral campaign; developing user flow to sign up and participate in the program, on site promotional creative as well as email and social creative. Various print signage and branding projects for hulu events and original content teams. Working closely with outside agencies and internally with video production and motion graphics teams. As an experienced member of the team, I am responsible for training associate designs on Hulu’s brand guidelines and template production deliverables.
Brand & Packaging Designer. Created packaging and branding elements to support new brand identity for both print and web platforms. Produced a style guide working closely with brand managers and the marketing team. Designed branding assets; custom icons, patterns, textures, color pallets and illustrations from concept to finish. Designed and delivered final mechanicals for packaging, signage and marketing print material. Created promotional micro sites partnering with leading industry brands. Worked closely with product and packaging manufacturers to create interesting solutions to in-market problems.
Freelance Illustrator and icon designer. Developed custom illustrations, icons and web assets. Working closely with art director to create solutions for branding system inconsistencies. Produced digital and print advertisements, as well as internal marketing tools for the sales force.